Creating Shared Local Value
Bali Direct Store
Was founded in 2017 by Dr. Dan Vadnjal & Dr. Pari Baumann – Cambridge graduates with over 30 years of professional experience in rural development. Informed by Dan and Pari’s experience, Bali Direct’s objective is to find ways in which markets can work for smaller and less resourced producers. Currently, we profitably and sustainably link over 250 farmers and artisans to premium markets, making it the largest wholefoods store on the Island.
Our Mission
To share the values of locally-sourced high-quality wholefoods with economies of creative producers.
With an online store as well as three physical stores in the South of Bali, Bali Direct pursues positive environmental, social and governance impact. We are currently compiling our first Sustainability Report which will quantify our performance and set measurable targets. The Report is guided by the UN’s Sustainable Development Goals (SDGs) and Environmental, Social, and Governance (ESG) indicators, which inform our business culture, linking our mission to global sustainability standards.
eat.shop.
local
CONSCIOUSLY SOURCED WHOLEFOODS
Bali Direct is more than just a store; it’s a community of producers and consumers committed to making choices that benefit our environment and our local economy.
Our first Sustainability Report will tell you more, but in the meantime this is what we already know about our performance.
RECYCLED & REUSED
91%
of our
3852
products
are sourced from Indonesia
81%
of our products
come from
BALI
with an average distance of 15kms from farm to table.
Reduction of Organic Waste
through active organic diversion programs, composting, and anaerobic digestion (online is 0%) + (stores: 1% but composted no waste)
Organic Packaging
For all fresh produce, a recycling program for paper
Return Me! Campaign
for glass which diverts business and customer waste from landfills
Social
Shared Local Value?
For the consumer :
High quality local goods
For the producer:
Access to high-end markets usually served by imports and supermarkets
Knowledge Exchange
Going local means that international culinary traditions such as cheese-making, meat curing and pickling are transferred and learned by local artisans, adapted to local resources and infused with local knowledge.
Direct Support
We invest in innovative businesses such as Aluan closed circle virgin coconut oil production. We support farmers with green houses, transport and credit to help them overcome economic and environmental stressors
Corporate Donation
We make an annual corporate donation. The 2023 donation has been given to an Indonesian medical charity MER-C providing relief in Palestine. The 2024 donation has been given to the Palestinian Children’s Refugee fund.
Social Responsibility
We believe that giving back is most sustainable when it is integrated into a business model. Our exception is Bumi Sehat, a foundation that supports mother and child healthcare. See more at balidirectstore.com
We actively support small, local and emerging producers with product development and market outreach.
Our core values are reflected
in progressive salary
structures, compliance with
labour laws, inclusion and
diversity and a supplier code
of conduct to protect human
dignity.
Through responsible sourcing
and a commitment to
transparency we ensure our
customers know where their
products come from and how
they are grown.